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#Storyteller: Sports Innovation With Twitter’s TJ Adeshola
“If it makes the group chat, it's something we're talking about," said TJ Adeshola, Head of U.S. Sports Partnerships at Twitter. “Ideally in addition to helping our partners generate sponsorship revenue, which is a huge priority for us, we really prioritize innovation.”
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Tagboard Interactive Empowers Media Partners To Engage Audiences in Real-Time
In an ever-growing battle for attention, how we as viewers both consume and expect content to be delivered is changing. Viewers have come to expect more immersive, cohesive experiences spanning multiple channels and platforms on demand.
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Interactive Fan Experiences & Engaging Storytelling from Bowl Season
College football bowl season may have looked drastically different this year, but that didn’t stop the top bowl games from creating innovative and engaging experiences for the fans in attendance regardless of crowd size.
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The Power of Social Media During the Season of Giving
Across the world, 2020 has presented countless hardships, but in this season of giving around the winter holidays, the world came together in support of one another. While this shared support came in the form of record-setting donations and acts of kindness, social media acted as the glue that tied it all together and helped spread the word.
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Engaging Customers Through Texting with Zipwhip & Tagboard
On Tuesday, December 15th, we teamed up with Zipwhip to show you how sports, media, and entertainment organizations have engaged their audience through texting and how you can leverage our partnership to do the same. If you happened to miss it, check out the full recording below!
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The Evolution of Video Production with Casey Casseday, Top Chef & Cooking Panda
“From doing morning news when I had to run 300 yards of cable, and fine tune a microwave dish to get the signal,” said Casey Casseday, Documentarian, Filmmaker, and Digital Content Director for Top Chef & Cooking Panda. “To now, where I’m directing on Facetime from my apartment...I’ve really seen the gamut.”
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How the Cleveland Cavaliers Doubled Viewership on Draft Night
The 2020 NBA Draft may have looked a whole lot different than years past, but that didn’t stop the Cleveland Cavaliers from igniting excitement about the upcoming season by engaging their fans through interactive and rewarding experiences from home.
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How TEDxSeattle Gave Their Audience a Unique Way to Engage
In a time when the world seems increasingly polarized, TEDxSeattle created a thought-provoking virtual experience to bring the community together by presenting new perspectives and ideas that define the future of Seattle and beyond.
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Tagboard Producer Updates & Improvements to Streamline Your Workflow
As production and storytelling strategies become more interactive, technology must evolve to enable this interactivity while maintaining a simple and flexible workflow. This iteration of Tagboard Producer does just that while also setting the stage for future enhancements.
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#Storyteller: Episode 129 with Greg Herbert of Kentucky Athletics
“Don't sacrifice the in-game moment for something that's supposed to happen at that time. That's my philosophy behind it,” said Greg Herbert, Assistant Director of Marketing for University of Kentucky Athletics.
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